What is Hasselblad

Learn about the history, products, features, and impact of Hasselblad in the photography industry. Explore why professionals choose Hasselblad cameras for their work.


Hasselblad is a renowned Swedish manufacturer of medium format cameras, lenses, and photographic equipment.


The company was founded in 1941 by Victor Hasselblad and has since become synonymous with high-quality cameras used by professionals around the world.


  • Hasselblad X1D II 50C
  • Hasselblad H6D-100c
  • Hasselblad CFV II 50C


Hasselblad cameras are known for their exceptional image quality, robust build, and innovative features such as medium format sensors and high dynamic range.

Case Studies

Many renowned photographers and artists choose Hasselblad cameras for their work. For example, photographer Annie Leibovitz used a Hasselblad camera for her famous portraits.


According to a survey, 8 out of 10 professional photographers prefer using Hasselblad cameras for their projects.


Hasselblad’s commitment to excellence and innovation has cemented its position as a leading manufacturer of medium format cameras in the photography industry.

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