Intensive, forcible indoctrination, often political or spiritual, targeted at destroying an individual's fundamental beliefs and attitudes and changing all of them with an alternative collection of fixed opinions.
The application of a concentrated way of persuasion, particularly a marketing promotion or repeated suggestion, to be able to develop a specific belief or inspiration.
Alternative spelling of brain-washing.
the process of forcible indoctrination into a unique set of attitudes and thinking.
forcible indoctrination into a new set of attitudes and values